Specific measures for local retailers to keep up with growing online competition

Increase online presence

Customers today expect a shopping experience that is as convenient and uncomplicated as possible, which they can afford anytime and anywhere. This means that local companies must also offer their services and products online. With a simple and clear website that is tailored to the needs of customers, retailers can strengthen their presence on the Internet and reach potential customers.

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Optimize customer communication

Communication with customers is becoming increasingly complex and takes place on multiple channels. Companies must ensure that all messages and inquiries from customers are answered promptly and professionally. Good customer communication is crucial for a company's success and should therefore be regularly reviewed and optimized. Many retailers find customer communication time-consuming. A software solution to simplify and optimize communication is therefore the ideal solution for many local companies. Through the Bundling of various news channels into a central inbox and thanks to individual message templates, the hellomateo software solution not only significantly reduces internal workload, but also significantly increases customer satisfaction through particularly quick answers to inquiries and automated answers.

Recognize the importance of online reviews

Around 50% of Google searches have a local connection. Google suggests local companies to users that match the search terms they entered. Google reviews of companies influence both the ranking in search results and the opinion of potential customers. Therefore, managing online reviews should be an important part of every company's marketing. The aim should be to collect as many positive reviews as possible and to actively process and respond to negative reviews. With hellomateo, you can Collect positive Google reviews via autopilot and thus achieve a better Google ranking and motivate more prospective buyers to visit your store and website.

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Speed up and simplify ordering processes

An important factor for the online success of local companies is the ordering process. Consumers today expect a shopping experience that is as convenient and uncomplicated as possible. This means that the order should be processed as easily as possible. Accordingly, you should make sure that the software solution you have chosen for customer communication also enables orders via messenger services such as WhatsApp and can send order confirmations automatically. Another way to simplify the ordering process is to use online shops. Here, customers can shop around the clock without the need to order by telephone. In addition, the order can also be processed at any time should there be any changes.

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Retailers offer their customers a modern shopping experience with hellomateo

In order to catch up with online retailers in customer communication and ordering processes and at the same time maximize the customer experience, i.e. the customer's buying experience, the software solution from hellomateo is very suitable for local retailers. Communication channels bundled in a central inbox ensure highly efficient and professional processing of customer inquiries. Thanks to individual message templates, inquiries can be answered in just a few seconds. You can also automatically request Google reviews from your most satisfied customers. In addition, you can use the WhatsApp newsletter marketing carry out effective marketing to existing customers from hellomateo. Use this particularly personal news channel in connection with consumers' emotional buying behavior for Upselling and cross-selling strategies. With the help of the WhatsApp newsletter, our customers not only increase the average shopping cart size, customer lifetime value and turnover, but also customer loyalty.

hellomateo has many customers in the retail sector, who all benefit from the above features. For example, our customer “HAVEABIKE” has managed to reduce the number of unproductive phone calls by 37% with hellomateo. The bicycle retailer's communication is primarily via the web widget, which HAVEABIKE customers can use to select their preferred communication channel. The monthly number of new positive Google reviews has also doubled. Increased customer satisfaction and improved visibility on Google allow HAVEABIKE to benefit from increased sales.

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“As a dynamic company, we want to enable our customers to exchange ideas via new media. With hellomateo, we can implement this wonderfully.”
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Alexander End - HAVEABIKE

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How other retailers such as fashion house Schröder or Augenoptik Rieckhof use hellomateo, you can in our customer testimonials Read up.

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Features of hellomateo messaging software for retailers

• ‍Central user interface: hellomateo combines WhatsApp Business Platform, email, Instagram, SMS and Facebook Messenger in one central inbox. The intuitive user interface includes various tools for efficient customer communication and saves you valuable working time.
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• integrations: With hellomateo, you can use WhatsApp in integrate over 6,000 software programs and fully automated Customer trips create with invitations, order confirmations, shipping information, invoices, and reminders.
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• Newsletter marketing: Send GDPR-compliant Newsletter via WhatsApp or SMS and benefit from opening rates of over 95%.‍
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• Assessment management: hellomateo can Automatically request online reviews from your customers, which boosts your Google ranking and trust in your company.
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• ‍Data protection: hellomateo meets all German and European Data protection requirements and offers end-to-end encryption for secure customer communication.
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• scalability: Our software is suitable for Businesses of all sizes and can be extended indefinitely depending on the package.‍
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• ‍Diverse AI features: Our AI agent can automatically answer customer inquiries in chat, answer calls, help with the formulation of messages and much more.

Interested? Book a free, non-binding demo appointment and learn more about hellomateo and WhatsApp communication. Book here.

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