The hellomateo blog
Here you will find in-depth know-how about WhatsApp, AI-supported customer communication, automation, existing customer marketing, messenger communication for companies.
Articles worth reading in particular
![Set up WhatsApp Business Auto Reply — Quick Guide [2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dd05228900f9fa9834bd4_whatsapp-automatische-antwort.avif)
Set up WhatsApp Business Auto Reply — Quick Guide [2025]
With automatic Reply messages Is there for them in the WhatsApp Business App provides a practical way to your customers in the digital chat channel automatically greet And in a flash one first reaction to show. Because day-to-day business is often stressful; you can't always respond personally to incoming messages and write back to the customer immediately.
But there are also many other reasons why it makes sense to use automatic reply messages when using the WhatsApp Business app. With this Quick guide Automatic answers are set up in a flash!

hellomateo Insights - In-depth analyses for data-based decisions
At hellomateo, we are in close contact with the users of our software and use their feedback to continuously develop and improve hellomateo. That is why we have recently integrated several new functions for analyzing, overview and evaluating a wide range of data into hellomateo. From now on, you will receive all relevant information about your customers, marketing campaigns, customer communication and your Google reviews at a glance. The information is presented in real time on clear dashboards and thus supports you in making strategic marketing decisions.
All blog articles

WhatsApp in wholesale: efficient and high-quality customer communication
WhatsApp is a perfect match for Partnership-based customer relationship in wholesaling. The personal messenger enables faster reconciliation, more efficient processes and significantly stronger customer loyalty. In this article, you'll learn how WhatsApp communication and WhatsApp newsletter marketing wholesale to higher customer satisfaction, increasing sales and a higher customer lifetime value lead.

WhatsApp in the hospitality industry: Reduce workload and increase sales
Die Verwendung von WhatsApp und WhatsApp-Newslettern kann die Kommunikation im Gastgewerbe, insbesondere in Hotels und Restaurants, verbessern. Dies führt nicht nur zu weniger Arbeitsaufwand in der Kundenkommunikation und zu höherer Kundenzufriedenheit bei der Bearbeitung von Kundenanfragen, sondern auch zu mehr Umsatz durch WhatsApp Newsletter Marketing. In diesem Beitrag erfahren Sie, wie genau das funktionieren kann.
![Using WhatsApp commercially - That's the right way! [June 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc7401837dff1c35736b_665e467f4e2dff6f3e4635f4_whatsapp-gewerblich-nutzen.avif)
Using WhatsApp commercially - That's the right way! [June 2024]
WhatsApp is not only a leading platform for personal communication, but also offers immense benefits for companies. With over two billion users per month, WhatsApp enables a broad and personal customer approach. Integrating WhatsApp into business communications via the API interface can improve customer service and enable more effective marketing strategies. Commercial use of WhatsApp leads to more efficient and engaged customer communication.
%2520(2).avif)
WhatsApp for opticians and acousticians: Reduce workload and increase sales
The use of WhatsApp and WhatsApp newsletters can improve customer communication in retail, particularly among opticians and acousticians. This not only results in less effort required to process customer inquiries and higher customer satisfaction, but also to increased sales WhatsApp newsletter marketing. In this post, you'll learn exactly how that can work.
![WhatsApp automatic response: info and setup [August 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc73a035994b3ca8291f_64d4e5d66f43bd5b11e0cb37_Automatische%2520Antwort%25201.avif)
WhatsApp automatic response: info and setup [August 2024]
With automatic reply messages in WhatsApp Business Respond immediately to incoming inquiries — even when there is no time for a personal answer. This is how you create transparency, set clear expectations and improve the customer experience noticeable. In this article, you'll learn how autoresponder Work as you do this furnish And in which use cases automatic answers are particularly useful.

WhatsApp for companies in the insurance and financial sector
When it comes to insurance and financial topics, many customers still attach great importance to competent and personal advice. At the same time, the world is changing, becoming increasingly digital, and customers expect the same from their insurers and financial service providers. In order to be able to provide customers with the best possible and uncomplicated advice even in the age of digitization, the right communication media are crucial. The younger generation is reluctant to pick up the telephone, and e-mail communication is also losing popularity. Opening rates are low, response times are long, and sending documents via email can be a hassle. WhatsApp offers a modern alternative here, which is used by 60 million Germans every day.
![WhatsApp Business Account — Everything you need to know about setup, features and benefits [August 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc72152d48dfbddf0a8c_68af4737febddf944e87cc66_whatsapp-unternehmenskonto.avif)
WhatsApp Business Account — Everything you need to know about setup, features and benefits [August 2025]
WhatsApp has long been more than a private messenger. With a WhatsApp corporate account, companies have new opportunities for quick, direct and efficient customer contact. But which variants are there, what are the differences and which solution suits which company? This article explains in an understandable way what a WhatsApp corporate account is, what benefits it offers and what you should pay attention to when choosing.
![Integrate WhatsApp on a website - That's how it works [June 2025]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc728131c3f5eac165b6_64d385ee0107a5cae43dc751_WhatsApp%2520auf%2520der%2520Website%25201.avif)
Integrate WhatsApp on a website - That's how it works [June 2025]
WhatsApp on the website? A real game changer! Your customers reach you swiftly and upfront, without detours via an email form. This not only creates closeness, but also actively supports Buying decision — and that works: higher shopping carts, more turnover. Thanks to the familiar WhatsApp atmosphere, the contact feels almost like being with friends — ideal for Service, Sales and marketing. In this article, we'll show you how to easily integrate WhatsApp into your website — Instructions included and Practical tips.
![Creating WhatsApp templates - Here's how [August 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc71bceb3acd970b170b_64eaf18bdbce9b580c087522_whatsapp-nachrichtenvorlagen-anlegen.avif)
Creating WhatsApp templates - Here's how [August 2024]
If your company is already successful in Customer communication via WhatsApp Business or the WhatsApp API has started, you probably already have the Message templates Noticed. WhatsApp templates give you the opportunity to completely optimize customer interaction. With this feature of the WhatsApp Business API and WhatsApp Business app, you can Standardize customer communication, save time and customer experience unify. In this article, we explain to you How exactly WhatsApp templates are created Can which rules It is important to note and show you some sample message templates.
![WhatsApp corporate account — All information about setup, features and benefits [August 2024]](https://cdn.prod.website-files.com/68b19e5233a4641b9e2e4f95/692dcc7023ad29a98f941fc1_64d9e75634d48eb6656399e6_WhatsApp%2520Unternehmensaccount%25201.avif)
WhatsApp corporate account — All information about setup, features and benefits [August 2024]
A WhatsApp corporate account enables companies to do things directly, quickly and personally customer communication via the most popular messenger. Ob WhatsApp Business for smaller teams or the WhatsApp API for scalable, automated and GDPR-compliant Processes — this article explains the differentials, benefits and expenses and shows which solution is right for your company.










