Online Marketing

Online marketing encompasses all marketing measures via the internet – from SEO and social media to messenger marketing. The goal is to reach the target audience digitally, engage them, and motivate them to take action.

WhatsApp is an indispensable channel in the online marketing mix. hellomateo helps companies integrate WhatsApp professionally and scalably into their strategy.

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In a non-binding conversation, we'll show you how to use messenger communication in compliance with GDPR, automate processes and achieve measurably more revenue and efficiency with WhatsApp. Clear, practical and tailored to your company.

Online Marketing is the umbrella term for all digitally executed marketing activities – a broad spectrum of disciplines and channels.

The most important disciplines

SEO: Organic visibility in search results.
SEA/Google Ads: Paid search engine presence.
Social Media Marketing: Engagement on social media platforms.
Email Marketing: Newsletters and transactional messages.
Messenger Marketing: WhatsApp for direct customer communication.
Content Marketing: Added value through informative content.

WhatsApp in the Online Marketing Mix

WhatsApp has established itself as one of the most effective channels. With over 90% open rates and direct communication, it ideally complements traditional channels.